CAMPAIGN PARTNERSHIPS
Dr Audrey works as the Psychology brand partner on PR campaigns, providing expert comment in the areas of lifestyle and wellbeing, quotes and articles, short “top tip” videos (where required), and attends panels and media interviews alongside the brand representative.
She has appeared in the most recognisable media outlets and publications in the country and Europe, and supports brands across all areas of television, radio and print.
CAMPAIGN PARTNERSHIP
KITT
Office Management Platform Kitt created a report and hosted a panel exploring the impact of the hybrid approach on team culture and wellbeing, focusing also on the practical elements of the physical office and how they affect performance.
Contribution:
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Expert comment through articles and Q&A offered on:
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Workplace preferences in relation to design
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Personality traits and preferred environments
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The influence of colour on behaviour
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Wellbeing needs post pandemic
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The psychological impact of the pandemic on working behaviour
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Recommendations for leaders on creating a positive working environment
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Media interviews and broadcast slots on the above
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“Shorts” – recorded videos Q&A style with Kitt, edited and used as part of the campaign
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Live panel event with audience Q&A
CAMPAIGN PARTNERSHIP
XERO
Accountancy software firm Xero assembled a task force to tackle the subject of late payments to small businesses. Dr Audrey joined experts from different fields (Linguistics, Accountancy, Small Business Owners, Journalists) to discuss the ethics surrounding “trade credit” for a small business in order to develop a document to present at government level.
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Attendance at a round table discussing the topic
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Expert comment and Q&A on the ethics surrounding late payment, the reasons it exists, and the psychological impact it has on small businesses
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Live panel discussion with Small Business Commissioner Liz Barclay, and audience Q&A – held online
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Audrey also worked with a Lecturer of Accountancy at Brunel University getting the subject better recognised within academia - culminating in a publication in the Int J of Critical Accounting.
CAMPAIGN PARTNERSHIP
M&S Sparks Loyalty
Dr Audrey was part of the panel to launch the new Sparks Loyalty programme where speaking on the topic of loyalty and customer expecations drew from her own PhD Research.
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Expert comment on loyalty along with social media posts
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Panel appearance
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As this campaign also put into practice recommendations from Audrey’s PhD thesis, Audrey also released her own blogs and articles celebrating this initiative.
CAMPAIGN PARTNERSHIP
JUST EAT FOR BUSINESS
The 2024 Just Eat for Business campaign focused on highlighting the importance of taking an holistic approach to workplace wellbeing.
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Expert comment and Q&A on the "Future of Work" and workplace wellbeing
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Keynote at the "Just Eat for Business Future of Work summit"
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Blog article on the importance of wellbeing at work
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Contribution to a White Paper on the Future of Work with a specific focus on wellbeing.
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Media comment and broadcast as required.
WANT TO FIND OUT MORE?
JUST GET IN TOUCH
If you'd like to work with Dr Audrey to support your brand or campaign then just get in touch.
DR AUDREY TANG
BUILDING WELLBEING & CONFIDENCE
Award-Winning Author & Broadcaster
Psychologist, Leadership Trainer & Keynote Speaker
Media Commentator & Campaign Partner